The AI solutions market is growing, and it is easy to get lost among promises. To choose correctly, start from the business task, not the technology.
Step 1. Define the task
State what result you need: more sales, less support load, time saved for the executive. A concrete goal sets all the requirements that follow.
Step 2. Assess integrations
The solution must work with your tools: CRM, messengers, payments, calendar. Without integrations, AI stays an isolated "toy".
Step 3. Check data handling
Ask how the solution avoids hallucinations and protects data. A good agent answers from your knowledge base and has controlled access.
The best solution is not the smartest model, but the one that fits your processes best.
Step 4. Calculate ROI
Compare implementation cost with the savings: employee hours, lost leads, processing speed. This reveals the real payback.
Step 5. Start with a pilot
Don't roll everything out at once. Launch one scenario, measure the result, and scale what works.



